Glossary
Featured Snippet
A featured snippet is a highlighted answer box Google shows above the standard organic results, with its text pulled directly from a page that's already ranking for the query.
Only a page already ranking on the first page is eligible to be pulled into the snippet — it isn't a separate ranking system, it's an extraction from an existing result, usually triggered by direct, question-shaped queries.
Holding the snippet tends to increase clicks, since it's the first thing visible on the page, above the usual #1 result.
Related terms
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